Service overview

Free Channel Letter Sign Consultation

We design, manufacture, and install channel letters tailored to your brand, building, budget, and schedule.

Options & applications

Channel Letters designed around your needs.

Channel Letters

It’s easier to stand out from your competitors with the three-dimensional charm of our personalized channel letters. We craft them out of different durable materials, shaping them into any letter, number, symbol, or icon that you need. With channel letters greeting your first-time visitors and potential customers, your brand can leave a bigger impact and an unforgettable first impression.

Channel letters offer customizable lettering and LED lighting options for storefront signage.

If you want to learn more about the pros and cons of installing channel letters, or you’re now ready to start planning the transformation of your storefront or lobby, contact our signage experts right away. We’ll answer all your queries and would love to work on customizing your channel letters as soon as possible!

Call Sign Company Green Bay today at (920) 949-7089 for your Free Consultation with a Channel Letter expert!

Storefront Channel Letters

Throughout our years of professional signage-making and installation, Sign Company Green Bay can attest to the numerous benefits of having our custom channel letters on your storefront or building facade.

Whether you own a retail store, a restaurant, a corporate building, or any other establishment, channel letters can give you that sophisticated appeal that improves the public’s perception of your brand. It can help gain the trust of potential customers as they solidify the professionalism that you want your brand to carry, as well as make you look more trustworthy than your surrounding competitors.

Moreover, the versatility and durability of channel letters make them an ideal choice for long-term outdoor use. You can also tailor the thickness of your letters to achieve the desired 3D effect. Our expert signage manufacturers can easily customize them to match your preferred font style, size, and illumination method, ensuring your building stands out as a unique and eye-catching presence.

Additionally, once you’re satisfied with the customized design of your channel letters, we’ll help you decide on the installation method you want to utilize. You have the option to install them directly on your building, which tends to give a more attractive result. You can also use a raceway instead, which can reduce the installation time.

Decision guide

Planning your channel letters project.

01 / SIGHT LINE

How far away will it be read?

Approach direction, viewing distance, and the amount of text affect letter size, contrast, and placement. Bring site photos to the consultation.

02 / PURPOSE

What must the sign communicate?

Prioritize identification, navigation, promotion, or information. Decide what someone needs to understand first, then plan the visual hierarchy.

03 / SETTING

What can the location support?

Mounting surfaces, access, exposure, and any lighting needs shape the specification. Share property criteria and applicable approval requirements early.

04 / LONGEVITY

Will the information need updates?

Discuss permanent and changeable content, cleaning, and future access. Keep the approved artwork and specifications for later updates.

Our project portfolio

A closer look at our work.

Explore completed signage and graphics by Covenant Signs and Graphics. Select a photo to see the full image.

Sunbelt Rentals — channel letters project by Covenant Signs and Graphics — Building & storefront signs
Sunbelt Rentals — channel letters

ChiroWay — storefront letters project by Covenant Signs and Graphics — Building & storefront signs
ChiroWay — storefront letters

Any Lab Test Now — storefront sign project by Covenant Signs and Graphics — Building & storefront signs
Any Lab Test Now — storefront sign

Gracie Jiu-Jitsu — storefront letters project by Covenant Signs and Graphics — Building & storefront signs
Gracie Jiu-Jitsu — storefront letters

View all recent projects →

Built for the setting

Choose the material for its job.

Choose materials and finishes around the installation location, appearance, mounting method, and upkeep. Discuss exposure, cleaning, access, and whether information will need changing. Confirm the proposed construction in the proof and quote.

Your consultation is the place to compare the options for your specific project, budget, and timeline.

How it works

From consultation to installation.

A proven five-step path — you'll know exactly what's happening at every stage.

01

Consultation

Free consultation with a Green Bay sign & graphics expert — your goals, target market, location, timeline, and budget.

Free

02

Sign Design

Custom concepts shaped around your brand and installation area. Review and refine the design before fabrication begins.

Custom

03

Production

In-house manufacturing with the materials you've selected — quality-controlled down to every finish and fastener.

In-house

04

Installation

Professional installation, strategically placed for maximum visibility and marketing reach, done right the first time.

Pro install

05

Ongoing Support

Maintenance, updates, and your next project — our commitment extends beyond production and installation.

Ongoing

Why Covenant

A team for every stage.

Design & planning

Discuss the brief and review a proof before production.

Meet Covenant →

Project photography

Explore the broader portfolio for ideas and context.

See recent projects →

Customer experiences

Read feedback about working with the team.

Read client reviews →

Client reviews

What customers say about working with us.

Read customer feedback about Covenant Signs and Graphics.

Northeast Wisconsin

Local projects begin with the actual site.

Covenant lists Green Bay and Appleton locations and serves businesses in Two Rivers and communities across Northeast Wisconsin. An urban storefront, office campus, and freestanding commercial property each bring different sight lines, mounting surfaces, tenant criteria, and approval questions. Those details shape a better recommendation than a one-size-fits-all sign.

Share the property address and photos when you inquire. The team can discuss where the message will be seen and what site information is needed before a design is approved. Check the published service-area page for coverage beyond these locations.

Related services

Complete your sign project.

Channel Letters FAQs

Questions before you get started?

Discuss the details of your project with our Green Bay team.

Call (920) 949-7089

Dimensions, quantities, materials, artwork, preparation, and installation requirements affect the quote. Share photos and your requirements so the estimate covers the actual project.

Bring your logo or artwork, photos, approximate dimensions, quantities, target date, and budget. Mention any existing graphics, property criteria, or access constraints.

Review the proof, including wording, layout, dimensions, and placement, before approving production. Raise any brand requirements or changes while the design can still be revised.

The schedule depends on design revisions, materials, preparation, production, and installation. Discuss your target date before ordering and confirm the agreed schedule in your quote.